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The role of Chief of Staff is markedly different from the role of Executive Assistant. This article discusses the key differences to understand in order to choose the right option for your needs.

We started Persona over 3 years ago with the mission of helping startup founders, executives, and business owners live better lives. Almost every business owner would benefit from a great assistant, but the process of finding and hiring a great assistant is much harder than it seems. There are dozens of mistakes one can make in hiring an assistant, and choosing the wrong assistant can be an absolute disaster — costing a surprising amount of time and money. In this article, we tell you how to avoid these costly errors.

Discover the 6 key factors that influence how much it costs to hire an assistant and the price you can expect to pay for the 4 main types of assistants.