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We provide talent to top Silicon Valley startups and Fortune 500 companies.
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Just a few of the great companies we’ve worked with

Here’s what our clients say about us

She is AMAZING. I have nothing but positive feedback to share on her. In fact, I've been thinking about getting another one if you can find more like her.
Jason Shapiro
Founder at eighty2i
My assistant is great. She's hard-working, smart, diligent, and creative in problem-solving. We've also really enjoyed her personality and friendliness.
Taylor West
Chief of Staff at New Approach PAC
I'm a startup with unpredictable, mostly-urgent needs, and a limited budget. Through Persona I can hire talent that I know will be smart, trainable, diligent, and affordable in a matter of weeks without any of the normal hiring and employment hassle. The core team is also super responsive. Persona is a no-brainer.
Maddy Nguyen
Founder of TalentDrop
I'm not saying this because I was asked to give a testimonial... I'm saying this because it's true: The Persona process has provided tangible value for remarkably low effort and great value. We essentially plugged in a top tier team member with a phenomenal effort and output in a few days.
Gardner Loulan
Cofounder of REACH
My assistant has exceeded our expectations in every respect. We tell her what we need and she just figures it out and gets it done without any handholding. The value we are receiving is incredible.
Chris Olin
Head of Finance, NVE Experience Agency
Persona has been game-changing for us! We now hire all of our remote administrative roles through them because the quality of the talent is so much higher than when we try to recruit for these roles ourselves.
Julie Nguyen
CEO of Methodology
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What Is A Virtual Executive Accounting Assistant?

An accounting assistant is a professional who specializes in managing and organizing financial records, transactions, and reports. They play a vital role in ensuring the financial health of a business by accurately tracking income and expenses, preparing financial statements, and ensuring compliance with tax regulations. In today’s fast-paced business environment, a virtual accounting assistant can provide the necessary expertise to help businesses stay on top of their finances and make informed decisions for growth and success.

Managing finances is a critical aspect of any business, yet it can be a significant challenge for many professionals. While some professionals try to manage their finances themselves or hire in-house accountants, these methods can be costly and time-consuming. Hiring a virtual executive assistant to help with accounting and financial management can provide a more efficient and effective solution.

What Are The Benefits Of Hiring A Virtual Accounting Assistant?

Hiring a virtual accounting assistant offers numerous benefits, including improved productivity, cost savings, and access to specialized expertise. They can handle a wide range of tasks and responsibilities related to financial management, ensuring your business stays on track financially.

1. Cost Savings

Virtual accounting assistants can help businesses save on overhead costs associated with hiring full-time, in-house accountants. By working remotely and on a flexible basis, virtual assistants can provide the necessary financial management support without the added expenses of office space, equipment, and employee benefits.

2. Access to Specialized Expertise

Virtual accounting assistants possess specialized knowledge and skills in financial management, allowing them to handle complex tasks efficiently and accurately. This expertise enables businesses to make better financial decisions and avoid costly mistakes.

3. Improved Productivity

By delegating financial tasks to a virtual accounting assistant, professionals can focus on their core business activities, leading to increased productivity and growth. Virtual assistants can handle tasks such as bookkeeping, invoicing, and financial reporting, freeing up valuable time for business owners and executives.

4. Enhanced Financial Compliance

A virtual accounting assistant can help businesses stay compliant with tax regulations and financial reporting requirements, reducing the risk of penalties and fines. Their expertise in financial management ensures that all financial records are accurate and up to date.

5. Scalability

As your business grows, a virtual accounting assistant can easily adapt to your changing financial management needs. This flexibility allows businesses to scale their financial operations without the hassle of hiring additional in-house staff.

How to Manage Your Finances Better with a Virtual Accounting Assistant

A virtual accounting assistant can help professionals and businesses better manage their finances by employing various tools, strategies, and techniques. The following steps illustrate the impact of a virtual accounting assistant’s involvement in financial management.

Step 1: Assess Your Financial Needs

Begin by evaluating your current financial management processes and identifying areas where a virtual accounting assistant can provide support. This assessment will help you determine the specific tasks and responsibilities that the assistant can handle to improve your financial operations.

Step 2: Set Clear Goals and Expectations

Establish clear goals and expectations for your virtual accounting assistant, including specific tasks, deadlines, and communication protocols. This clarity will ensure a smooth working relationship and enable the assistant to provide the most effective support.

Step 3: Implement Efficient Financial Management Tools

Integrate financial management tools and software that your virtual accounting assistant can use to streamline tasks, improve accuracy, and provide real-time financial data. These tools can include accounting software, invoicing platforms, and expense tracking applications.

Step 4: Establish Regular Communication and Reporting

Set up regular communication and reporting schedules with your virtual accounting assistant to stay informed about your financial status and progress. This communication will enable you to make timely decisions and adjustments as needed.

Step 5: Continuously Evaluate and Optimize

Regularly assess the performance of your virtual accounting assistant and the effectiveness of your financial management processes. Use this feedback to make improvements and ensure your financial operations continue to support your business’s growth and success.

Frequently Asked Questions about Virtual Accounting Assistants

Below are answers to common questions and concerns that may arise when considering hiring a virtual accounting assistant for your financial management needs.

What tasks can a virtual accounting assistant handle?

Virtual accounting assistants can handle a wide range of financial tasks, including bookkeeping, invoicing, expense tracking, financial reporting, and tax preparation. They can also provide financial analysis and insights to help you make informed business decisions.

How do I communicate with my virtual accounting assistant?

Communication with your virtual accounting assistant can be done through various channels, such as email, phone calls, video conferencing, and project management tools. Establishing clear communication protocols and expectations will ensure a smooth working relationship.

How do I ensure the security of my financial information?

When working with a virtual accounting assistant, it’s essential to implement security measures such as secure file-sharing platforms, strong passwords, and non-disclosure agreements to protect your sensitive financial information.

Can a virtual accounting assistant help with tax preparation?

Yes, a virtual accounting assistant can help with tax preparation by organizing financial records, ensuring compliance with tax regulations, and completing necessary tax forms. Their expertise in financial management can help you avoid costly mistakes and penalties.

Qualities we look for in generalists talent

World class problem-solving ability
Strong organizational and project management abilities
Reliability and attention to detail
Superb communication skills and writing ability
Professionalism and good judgement
Great collaboration skills
What is the pricing?

Priced to your needs

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Persona is a flexible talent solution

In our experience, the best assistant/client relationships are the result of close, consistent work. We find that having a full-time, dedicated assistant results in the highest satisfaction rate for our clients. Therefore, we only offer full-time, fully dedicated assistants.

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