Articles

Time etc vs. BELAY vs. Persona: Evaluating 3 Top VA Services

In this article, we discuss the similarities and differences between Time etc and BELAY virtual assistant services, as well as how they differ from the remote executive assistant service we offer at Persona.

10 productivity game changers for entrepreneurs

To help make workdays more productive, Persona Talent has put together a list of 10 ways to meet the challenges of improving business productivity.

How Much Does It Cost to Hire an Assistant?

We’ve identified 6 key factors that influence how much it costs to hire an assistant. In this article, we’ll explain each of these factors in detail and outline the price you can expect to pay for the 4 main types of assistants—based on whether they’re US-based in-person, US-based virtual, or international and virtual.

10 tips to beat your to-do list

Persona Talent compiled a list of tips to tackle your to-do list using a variety of online sources related to productivity and workflow management.

The Best Virtual Assistant Services for Exec and Admin Assistants

The best virtual assistant service for you depends on the type of VA you need. Find out which ones best for you, and learn about 8 top services.

Why Most Virtual Assistants for Startups Fall Short (And How to Find a Great One)

Most startups are completely underwhelmed when they hire a virtual assistant. This post covers 3 reasons why and helps you understand how to find a VA that's highly competent and reliable.

How to Hire a Virtual Assistant Who Actually Works Out

There are 3 core problems that lead many businesses to have bad experiences with virtual assistants. In this article, we explain how you can solve them. We also include examples of job description responsibilities, structured interview and reference check questions, and work sample test ideas that can help you vet candidates more effectively.

Why You Shouldn’t Use a Recruiter for Your Executive Assistant

Over the last 3.5 years, my cofounder Nathan and I have been in the business of finding and hiring the most capable executive assistants in the world. During that time, we’ve discovered there are 2 reasons why using a recruiter to hire an executive assistant will often result in a low quality or very average assistant. This article explains why and presents a better alternative.

Here’s how people spent their time in 2020 v. 2019

The pandemic brought the world to a halt and spurred significant lifestyle changes from work-life balance to spending habits. Persona Talent analyzed data from the American Time Use Survey collected by the Bureau of Labor Statistics to look at how people spent their time during 2020 compared to 2019.

The Process to Hire Executive Assistants is Broken. Here's Why We Started Persona to Fix It.

We started Persona over 3 years ago with the mission of helping startup founders, executives, and business owners live better lives. Almost every business owner would benefit from a great assistant, but the process of finding and hiring a great assistant is much harder than it seems. There are dozens of mistakes one can make in hiring an assistant, and choosing the wrong assistant can be an absolute disaster — costing a surprising amount of time and money. In this article, we tell you how to avoid these costly errors.

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