Recruitment Marketing

What does it mean?

Recruitment Marketing refers to the process of promoting an organization’s employment brand and job opportunities to potential candidates. This can include activities such as social media marketing, employer branding, and job fairs.

Why is Recruitment Marketing important for a business?

Recruitment Marketing is important for businesses to attract top talent, promote a positive employment brand, and differentiate themselves from competitors. It can also help to improve employee retention and engagement by communicating organizational values and culture to potential candidates.

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