What does it mean?

Benchmarking refers to the process of comparing a business’s performance or practices to those of other organizations in order to identify areas for improvement. This can include activities such as analyzing industry data, conducting surveys, and tracking key performance indicators.

Why is Benchmarking important for a business?

Benchmarking is important for businesses to identify areas for improvement and best practices within their industry. It can also help businesses to set goals and track progress toward those goals over time.

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