Publicists can benefit from outsourcing EA services to focus on promoting clients, managing media relations, and enhancing brand image while delegating administrative tasks. Persona’s executive assistants, who belong to the top 0.1% in the industry, provide reliable support in managing tasks like scheduling interviews, organizing press releases, and coordinating with media contacts. This cost-effective solution eliminates expenses associated with hiring an in-house assistant, such as employee benefits and office space. Persona’s personalized approach ensures a seamless match with an assistant who understands the unique demands of publicity. The flexibility to scale support according to workload makes outsourcing an efficient choice for managing client promotion, media relations, and event planning.
What Skills Does An EA Need To Support A Publicist?
To support a publicist, an EA should possess excellent communication, organization, and time-management skills. They should be able to manage the publicist’s schedule, prioritize tasks, and handle administrative tasks efficiently. An EA should be able to track publicity campaigns, media interviews, and other tasks related to publicity management. Knowledge of publicity principles and practices would be useful, as well as the ability to create presentations, reports, and other documents related to publicity management. Attention to detail, accuracy, and the ability to work under pressure are also essential in this role, as an EA supporting a publicist would often have to work under tight deadlines. The EA should be proactive, adaptable, and able to work independently to support the publicist in their day-to-day operations.